How AI Is Changing B2B Procurement (2026)
Gartner predicts 90% of B2B buying will run through AI agents by 2028. Here is how procurement teams use AI today and what manufacturers must do to stay on the shortlist.
July 2026 12 min read
Gartner predicts 90% of B2B buying will run through AI agents by 2028. Here is how procurement teams use AI today and what manufacturers must do to stay on the shortlist.
B2B exhibition attendance is 12.3% below 2019 and 61% of buyers prefer rep-free buying. The case that trade fairs are structurally declining.